What is the function of a lower third in a broadcast?

What is the function of a lower third in a broadcast?

• A. To identify a person or topic by displaying name, title, or relevant info.
• B. To show the closing credits.
• C. To control audio levels.
• D. To provide a weather map.

Answer: (A)

A lower third is a graphic that sits in the bottom portion of the screen and provides identification or context. It typically displays a person’s name and title, or the topic being discussed, sometimes with additional details like the organization or location. This helps viewers immediately know who they’re watching and what they’re about, without blocking the video itself. In live broadcasts, interviews, or news segments, that quick identification keeps the audience oriented and informed as the discussion unfolds. The other options describe different broadcast elements: closing credits appear at the end, audio levels are managed by the audio engineer, and a weather map is a separate weather graphic, not just a name-and-info caption.

A lower third is a graphic that sits in the bottom portion of the screen and provides identification or context. It typically displays a person’s name and title, or the topic being discussed, sometimes with additional details like the organization or location. This helps viewers immediately know who they’re watching and what they’re about, without blocking the video itself. In live broadcasts, interviews, or news segments, that quick identification keeps the audience oriented and informed as the discussion unfolds.

The other options describe different broadcast elements: closing credits appear at the end, audio levels are managed by the audio engineer, and a weather map is a separate weather graphic, not just a name-and-info caption.